Jeanne DeWitt Grosser, Head of Americas Revenue at Stripe, lets us in on her career journey in sales, her thoughts on the hype around product-led growth, and her predictions for the future of enterprise sales.
Many of the tactics Andrew uses to accelerate growth at NoonBrew are also relevant to go-to-market teams at PLG companies so, alongside each of Andrew's insights, I'll be sharing ways to apply Andrew's tips to a B2B SaaS company.
So you've decided to roll out a product-led motion to improve efficiency and offer the self-service experience buyers want. One thing you may want to know: the way you have been qualifying leads probably won't work anymore. In this post, we discuss a new framework for lead qualification for PLG.
Our goal at Pace is to be the underpinning software for the hybrid go-to-market strategy. In support of that mission, we are excited to formally announce that we’ve raised a $5M seed round led by Work-Bench with support from former MongoDB founder, Kevin Ryan and his fund, AlleyCorp.